I sell everything direct, but I need more control
You already have the advertiser relationships. You already have the revenue. What you're missing is a direct sales ad server built for the way you operate today.
If you're running everything through Google Ad Manager just to serve direct campaigns, you're paying for features you don't need and missing out on the ones you do. Tradecore gives you a fully-featured, standalone ad server designed for publisher-owned, direct-sold media.
Built for direct campaign management
Display, video, skins, native, takeovers. Tradecore handles any creative in any environment.
Set goals by impressions, clicks or actions. Use frequency caps, dayparting, flighting and budget pacing to run campaigns exactly as promised.
From geography to context to device, our ad server supports highly specific campaign targeting. Go deeper with keyword matching, URL rules and custom key-value pairs.
Coordinate multiple placements across a single page. Lock out competitive brands. Deliver high-impact inventory safely and consistently.
Run A/B tests across creatives and automatically optimise for best performance—no manual work required.
Add your advertiser's tracking tags without dev involvement. Everything is handled in the UI.
Manage inventory your way.
Tradecore gives commercial teams the ability to edit and manage site inventory directly, without leaning on product or engineering.
From placement-level rules to device targeting, you can test, adjust and deploy instantly.
Replace GAM, reduce cost
If Google won't monetise your content (and you're not running programmatically) why pay for a platform optimised around their marketplace?
Tradecore is a true GAM alternative for publishers who sell everything direct. Keep your margins, maintain control and run a sales operation tailored to your business, not Google's.
Reporting designed for campaign delivery
Know exactly how your direct campaigns are performing without stitching together exports. No need for cumbersome Excel spreadsheets.
Our integrated reporting shows pacing, delivery, targeting performance and more, all in one place. Share campaign reports with clients or internal teams in clicks.
Google Ad Manager for Direct Sales
- ×Paying for programmatic features you don't use
- ×Complex interface designed for programmatic
- ×Limited control over campaign delivery
- ×Cumbersome reporting and exports
- ×Content restrictions and policy limitations
Tradecore Direct Sales Ad Server
- ✓Built specifically for direct sales
- ✓Intuitive interface for campaign management
- ✓Granular control over every campaign aspect
- ✓Integrated reporting and client sharing
- ✓No content restrictions or policy limits
Ready to take control of your direct sales operation?
Stop paying for features you don't need. Start using an ad server built specifically for publishers who sell everything direct.