Inventory management, but better
Imagine updating ad placements without writing a single line of code. For most publishers, inventory is locked behind legacy tagging structures. Often left with rigid, over-engineered systems built by people without real-world experience of ad operations, indecipherable to anyone outside your development teams. Any adjustment requires a ticket. Most never get done. Tradecore frees you from that cycle that has become the norm of the industry. Manage, update and optimise ad placements directly from the UI. No developer involvement required, ever.
Stop editing page code just to move an ad. Tradecore lets you.
Define new placements or modify existing ones with just a few simple clicks, instantly updating layouts, formats, and behaviours
Decide how and when each unit appears based on time, device, viewport, scroll depth and more.
Build refresh rules in the UI using triggers like viewability, time-on-page, scroll behaviour and user interaction.
From fixed scrolling to reveal animations, Tradecore lets you deploy advanced display treatments without developer support.
No stitched reports or unwieldy Excel reports. Just clean visibility and faster decisions.
View placement-level performance across key metrics such as viewability, CPM, CTR, and session depth. Run experiments to test new positions or refresh logic, and feed those insights directly back into your layout decisions to continuously improve engagement and revenue.
You shouldn’t need to wait two weeks for a placement change.
Tradecore hands full inventory control to commercial teams, enabling them to launch new placements faster, react to performance trends in real time, coordinate layout decisions with campaign needs, and test, iterate, and optimise continuously without operational bottlenecks.
Unify and control your inventory across every system, without compromise.
Whether you’re running GAM, Tradecore, or a hybrid of the two, we provide complete inventory flexibility from a single unified control layer, ensuring seamless management and adaptability. After all, inventory isn’t a hard-coded asset—it’s a strategic advantage that should evolve with your business.
See how Trade House Media can unify your ad tech stack and unlock new revenue opportunities.
If you're looking to replace a fragmented setup or escape the limits of outsourced monetisation, we'd love to show you how our platform works.
