A powerful, publisher-first
alternative ad server.
Tradecore includes a full-featured ad server developed over 25 years. Built to match (and exceed) the capabilities of industry-standard tools like Google Ad Manager, it delivers the same depth of control with a significantly more modern, intuitive and flexible experience.
Whether you're looking to move away from GAM entirely or run a dual-stack setup, our ad server is ready to handle the complexity and scale of modern ad operations, with none of the legacy friction.
What it does
Display, video, native, skins, takeovers. Any creative type, any environment.
Control exactly when and how campaigns deliver. Run to fixed goals or flexible budgets, with automated pacing tuned to your traffic patterns.
Set maximum impressions, clicks, actions, dayparting, flight dates, frequency caps and more.
Run built-in A/B tests across creatives to improve performance automatically.
Enterprise-grade campaign management
Handle the complexity and scale of modern ad operations with intuitive controls that make campaign management efficient and precise.
From simple display campaigns to complex multi-format takeovers, our ad server provides the flexibility and control you need without the legacy constraints.
Full-featured campaign targeting
Target by:
- Continent
- Country
- State
- City
- Postal code
- DMA
- URL
- Site section
- Keywords
- Themes
- OS
- Browser
- Device type
- ISP
- IP
- Key-value pairs from cookies
- Database integration
- External systems
- Sunny/rainy conditions
- Temperature range
- Humidity levels
Advanced features built-in
Most publishers use the industry standard ad server because they have to, not because they want to. Our ad server gives you a real alternative: enterprise-grade campaign management without the black-box constraints, performance drag or reliance on Google's ecosystem.
It's familiar enough for ops teams to pick up quickly. Modern enough to handle the complexity of today's direct and programmatic workflows.
Traditional Ad Servers
- ×Black-box constraints and limitations
- ×Performance drag from legacy architecture
- ×Reliance on Google's ecosystem
- ×Complex, outdated interfaces
- ×Limited customization options
Tradecore Ad Server
- ✓Full transparency and control
- ✓Modern, high-performance architecture
- ✓Independent from Google's ecosystem
- ✓Intuitive, modern interface
- ✓Highly customizable and flexible
Included with Tradecore
The ad server is fully integrated into the Tradecore platform, but can also be operated standalone. Whether you're extending beyond GAM or replacing it, we give you the infrastructure to do it on your own terms.
Ready to take control of your ad serving?
Experience the power and flexibility of a modern ad server built specifically for publishers who demand more than the industry standard.